/tags/smokey-the-bear smokey the bear en-US Copyright Fri, 09 Aug 2019 09:00:00 GMT /news-partners/2019-08-09/careful-with-those-birthday-candles-smokey-beloved-bear-turns-75 The longest-running public service campaign is tied to a reduction in wildfires, but in some ways Smokey's message may have worked too well. Here's how he's changed. Fri, 09 Aug 2019 09:00:00 GMT /news-partners/2019-08-09/careful-with-those-birthday-candles-smokey-beloved-bear-turns-75 Brian Naylor